Google Ads
Google Ads is a Google-initiated online advertising network in which advertisers bid to display brief commercials, service offerings, product listings, or videos to web visitors. Through Google Ad courses, you can learn to insert advertisements on videos, non-search websites, mobile apps, and the results pages of search engines like Google Search. Itech Xperts offers various courses to learn and understand working Google Ads. Introduction to Digital Marketing course gives you a foundational knowledge of online marketing. Google Search Campaign course guides you in setting-up ad groups and discusses keyword planning and billing for ads to help you get started with Google Ads. Google Video Campaign course helps you understand campaign types and targeting, create campaigns, set-up custom audiences, and finalize campaign parameters. Google Display Campaign, Google App Campaign, and Google Discover Campaign courses explain with demonstration the methods to add images and videos, target topics, set-up and launch Discover Campaign and App Campaigns, and discuss universal app campaigns. Google Analytics provides a detailed study to understand various metrics and competition. Enroll in these courses and gain free Google Ads certificates on successful completion.